New L’Oreal EverPure Hair Line

February 22, 2009

Loreal EverPure

L’oreal Paris introduced their new EverPure hair care system earlier this month. It’s listed as an anti-fade system of shampoos and conditioners that are affordable, accessible, and completely sulfate-free.

I saw the line in Walmart this weekend and was almost tempted to throw it in the cart. But since I’m still on a self-imposed hair budget I placed it back on the shelf. The product is targeted to color treated hair and you can find the system at chain drug, food and mass market retailers nationwide for suggested retail prices of $6.99 and $8.99 for individual products. Have you tried it yet?

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